ETAK Events

Etal Feature
90% Travel policy compliance
50+ Gather meetings
Industry
Meetings & Event Planning
Employees
10
Headquarters
Scottsdale, AZ

Perk AmTrav Gather simplifies meeting planning for ETAK Events

A busy meeting planning company trials Gather after working with Perk AmTrav for many years

Two things make Etak Events stand out from other meeting planners. The first is the repeat business that Etak wins from clients by delivering awesome service and building trusting relationships. “Our team builds very close relationships with our clients, and we work with them over and over again,” says Ali Geisler, account manager at Etak Events . Ali continues: “At larger events companies, clients get passed from one planner to the next, but Etak builds consistent relationships working with clients daily – we even get to know their attendees who work with us regularly.”How many events? One particular medical industry client entrusted Etak to plan and run over 40 events in one year across the U.S. and internationally.Etak plans events of all sizes, from intimate 20-50 attendee meetings to conferences and annual meetings. In particular, “we’ve built a big presence in the optical and pharmaceutical industries,” says Ali, “we help them run great events while enforcing the rules that they need to remain compliant.”Like many medical education meetings, Etak’s optical clients count on them to coordinate attendees’ travel. For years Etak worked with Perk AmTrav Travel Advisors via spreadsheet and email to book travel. 80% of the time, the process worked, but too often some simple requests turned into long back-and-forth email strings that cost Etak and travelers valuable time.
"Gather gives us the control and customization that we need in order to remain compliant for our customers." Ali Geisler, Account Manager

ETAK Events offers beginning-to-end services for planning, executing, and managing all events.

In striving for improvement and innovation, ETAK finds Gather a success

That’s when Etak’s second stand-out trait came in: “I always think there’s room for innovation and improvement,” says Ali, “so I look for ways to improve our efficiency and our attendees’ experience.” So when Perk AmTrav reached out to Etak to offer the newly developed Gather platform for planning meetings travel, Ali recognized an opportunity to better serve attendees. Gather makes coordinating travel faster and easier for Ali and the Etak team. Ali explains Gather’s customizable travel policies: “Gather gives us the control and customization that we need in order to remain compliant for our customers,” says Ali. Then the Etak team invites travelers to book their own flights online in Gather within Etak’s policies – “they love that [Gather gives them the] autonomy to pick their own flights.” “Overall,” says Ali, “Gather removed so much of the back-and-forth communication, cut down on booking and approval time.” Ali and the Etak team have used Gather to book more than two hundred travelers for more than a dozen meetings, saving the Etak team hours.“As a small company we can take ownership over our work and have lots of flexibility to do what works best for our clients – if we see something that could use improvement, we try it out,” says Ali. Whether that’s a new travel solution like Gather or the Uber vouchers that Ali used to increase webinar attendance during challenging times – Etak is always looking for new and better ways to serve their customers.
"Overall, Gather removed so much of the back-and-forth communication, cut down on booking and approval time." Ali Geisler, Account Manager
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